How AI is changing football scouting: 3 real-world examples
Football scouting has traditionally revolved around passion, instinct, and people skills. Picture the old-school scout with a notepad on a windy terrace, searching for that raw talent they have a good feeling about. For years, clubs relied on the nose of experienced scouts who saw something special in a player. But nowadays, data and technology […]
The hidden psychology behind every touch: How AI is reading players’ minds through video
What if the difference between a €5 million signing and a €30 million one isn’t just about pace, passing, or positioning, but about how a player reacts when things go wrong? Premier League clubs, such as Brighton, are now utilizing innovative psychological analysis and AI to quantify players’ emotional control, leadership, and mental traits based […]